{"author_name":"shigemk2","width":"100%","url":"https://www.shigemk2.com/entry/roi_roas","blog_title":"by shigemk2","html":"<iframe src=\"https://hatenablog-parts.com/embed?url=https%3A%2F%2Fwww.shigemk2.com%2Fentry%2Froi_roas\" title=\"ROI / ROAS - by shigemk2\" class=\"embed-card embed-blogcard\" scrolling=\"no\" frameborder=\"0\" style=\"display: block; width: 100%; height: 190px; max-width: 500px; margin: 10px 0px;\"></iframe>","type":"rich","title":"ROI / ROAS","height":"190","description":"\u5229\u76ca\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9 vs \u58f2\u4e0a\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3002 Return On Investment(\u6295\u8cc7\u306e\u52b9\u679c) ROI\uff1d\uff08\u5e73\u5747\u5358\u4fa1\u00d7\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\uff0d\u30b3\u30b9\u30c8\uff09\u00f7\u30b3\u30b9\u30c8\u00d7100 Return On Advertising Spend(\u5e83\u544a\u306e\u8cbb\u7528\u5bfe\u52b9\u679c) ROAS\uff1d\u58f2\u4e0a\u00f7\u30b3\u30b9\u30c8\u00d7100 ferret-plus.com \u4e21\u65b9\u898b\u306a\u3044\u3068\u3044\u3051\u306a\u3044\u3002 \u5358\u4fa11\u4e07\u5186\u3067\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f35\u3001\u5e83\u544a\u8cbb\u304c4\u4e07\u3060\u3063\u305f\u3089\u3001ROI\u304c(10000 * 5 - 40000) / 40000 * 100 = 25%\u3067\u3001ROAS\u304c50000 / 40000 * 100 = 125%\u3002\u5229\u76ca\u304c\u3088\u304f\u306a\u3044\u3002","author_url":"https://blog.hatena.ne.jp/shigemk2/","categories":["\u5e83\u544a"],"published":"2016-08-12 21:14:24","image_url":null,"version":"1.0","provider_name":"Hatena Blog","blog_url":"https://www.shigemk2.com/","provider_url":"https://hatena.blog"}